主题：2014年品牌足迹排行榜 全球快消品牌Top50排名

近期，知名研究机构Kantar Worldpanel发布了一份2014全球品牌足迹研究报告，详情点击Kantar Worldpanel主页。Top50全球快消品牌足迹榜名单，该榜覆盖全球35个国家，涵盖食品、饮料、健康与美容和家庭护理类别中消费者选择次数最多的品牌。

（注：品牌足迹排名即揭示来自于全球各地的消费者如今购买哪些快速消费品品牌。）

以下为具体排名：

1 = 5787 44.0% 13.7 2.2% 2 = 3659 63.4% 6.0 2.8% 3 = 2173 23.8% 9.6 -4.3% 4 = 2026 31.2% 6.8 4.1% 5 = 1925 26.2% 7.7 2.2% 6 +1 1688 30.1% 5.9 -0.3% 7 -1 1683 25.5% 6.9 -0.7% 8 +1 1502 26.0% 6.0 7.1% 9 -1 1339 28.4% 4.9 -5.9% 10 = 1290 18.0% 7.5 -1.2% 11 = 1252 33.7% 3.9 5.2% 12 = 1182 19.8% 6.3 1.1% 13 = 1087 31.7% 3.6 -1.2% 14 +1 1054 29.4% 3.7 2.6% 15 -1 1052 26.4% 4.2 -3.8% 16 = 1046 13.8% 7.9 2.9% 17 +12 966 13.1% 7.7 25.9% 18 -1 946 18.8% 5.3 -0.8% 19 -1 905 6.8% 14.0 -2.3% 20 +1 896 6.4% 14.6 0.8% 21 +1 891 25.2% 3.7 2.0% 22 -3 887 11.5% 8.1 -3.5% 23 = 884 17.6% 5.3 2.6% 24 +2 883 24.7% 3.7 9.6% 25 +2 834 12.6% 6.9 8.6% 26 -6 830 14.0% 6.2 -9.2% 27 -2 809 7.7% 11.0 0.4% 28 -4 796 24.0% 3.5 -1.4% 29 -1 766 16.2% 5.0 -0.1% 30 +1 748 21.5% 3.6 4.4% 31 -1 714 13.6% 5.5 -1.4% 32 = 700 17.9% 4.1 -1.0% 33 = 690 14.0% 5.1 0.7% 34 +3 683 13.0% 5.5 5.1% 35 -1 677 14.3% 5.0 -1.0% 36 = 668 11.9% 5.9 1.3% 37 -2 660 12.8% 5.4 -1.0% 38 +7 654 14.1% 4.8 9.2% 39 +3 648 14.6% 4.6 7.4% 40 = 624 21.5% 3.0 1.5% 41 -2 620 16.3% 4.0 -0.5% 42 -1 607 11.2% 5.7 -0.0% 43 +4 606 15.3% 4.1 5.2% 44 = 596 18.1% 3.4 -0.8% 45 -7 594 7.9% 7.8 -8.0% 46 -3 587 20.2% 3.0 -2.3% 47 -1 561 21.5% 2.7 -3.1% 48 = 543 9.1% 6.3 -0.3% 49 +4 540 10.5% 5.4 5.8% 50 +9 534 11.9% 4.7

 

14.8%

 

 

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